Conflict is the Key to Great User Experiences

Letting go of preconceived notions is a requisite skill for creating whole-hearted user experiences. In his talk, Steve will help you look at your current projects through a vulnerable lens to see imperfections, pre-empt design oversights, and let go of personal defense mechanisms that interfere with the creative process. This session will give you the tools to free project teams to express true creativity, to bond, and to connect at a deeper level with each other and the people using our products and designs.



You Will Learn


  • Why telling stories is good for listening

  • Thinking beyond yourself

  • How conflict is the path to discovering the real solution

  • A practical framework to help teams work together and make better decisions



Steve Fisher

Steve is the Founder and Experience Architect at The Republic of Quality http://www.republicofquality.com He leads the charge on coordinating research, visual and interaction design, and content strategy. He’s also the founder of The Design & Content Conference http://www.designcontentconf.com in Vancouver, Canada.

Steve has over 19 years experience in research, business strategy, experience strategy, visual and interaction design, and content strategy for the web. During this time he has worked both as a freelance designer and served as Director of User Experience in various agency and studio settings.

Steve is a professional member of the Graphic Designer’s Society of Canada and served as the national VP of web for three years. Beyond his extensive client-based work, he has taught numerous college courses on CSS, Web standards, UX, and creativity.

Steve was a judge for the international Adobe Design Achievement Awards, the HOW Design Awards, the .NET 2015 Awards, and the Vancouver UX Awards. He spends much of his time representing RoQ on the global stage as a sought-after speaker on topics like responsive web design, UX, open source, design thinking, and web process. He has presented at such conferences as TED, SXSW, Future of Web, HOW Interactive Design conference, Web Visions, UX Week and Adobe MAX, and is a contributor to .NET Magazine.

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